Ask Donna Bella

04 / 17 / 2015
Are Free Installations at Hair Shows Really Free?

really free

If you’ve been following us on Facebook, you’ve probably seen sign-ups for free hair extension installations. While some think it’s too good to be true, others get put off by the fact that you must purchase the hair. So is it even worth it? Let’s see.

Hair. When you come see us at our booth at any of the hair shows, you’ll automatically receive 10% off any hair purchase. It can be I-Link, Kera-Link, Tape-In, or Clip-Ins; no exclusions. What’s in it for us? It’s a way for us to get you, the customer, to come see us. It’s also a way for you to try out our brand of hair at a discounted price if you’ve never shopped with us before. We figure it’s a win-win situation for both you and us. The catch? The discount is only exclusive to hair show attendees. It will not apply any other time. So if that’s not reason enough to come see us, let’s check out the free installation deals.

Free hair installations are, in fact, free! When you purchase hair from us, you automatically get your hair installed for free when you sign-up. So let’s break this down—on any other day, you would first have to purchase the hair online at regular price. After you receive your hair in the mail, you would take it to your stylist who would then charge you per hour or per strand to put each hair extension in your hair. Some stylists charge anywhere from $50 to $150 per hour or higher if they are going by time. The cheapest price per strand we’ve heard of is around $5. Let’s do the math. On average, a full head takes 5-7 bags of hair. That could cost you anywhere from $310 to $434 (5-7 bags of 16” Tape-ins) for the hair only. Now let’s add the installation price that you would pay your stylist, let’s say $100 (average cost). Your total is now $410-$534. Now let’s see how much you save at the show using the same figures. For 5 to 7 bags of Tape-Ins at the hair show discount price, you’re looking at $279-$390. Now let’s add the installation price: $0. So the total price for hair and installation at a show is $390 at the most.

Stylists. When you get your hair installed for free, not only are you getting it at no cost to you, you’re getting it done by Donna Bella Hair’s top stylists. We have personally chosen each and every single one of our show stylists to represent our brand because we can always expect impeccable work from them. You can go in there confident that each stylist is the most knowledgeable in each method of installation, blending, and matching. Just a little icing on the cake for this sweet deal.

So, is it worth it? If you think so, make sure to catch us at our next show. Visit and click on the events tab to sign up for your free installation. See you there!

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Hair Care

04 / 08 / 2015
Are you using too much product?

too much

The more the better, right? Not always. With some products, a little goes a long way. Sometimes we tend to use too much, which then leads to some technical difficulty when it comes to our hair extensions. Here are a few products that you may be using a little more of than you need.

Bond remover. Soaking your whole head trying to remove Tape-In hair extensions is the improper way of removal, leading to a real sticky mess. As with any product, always follow the directions on the bottle. Bond Remover should only be applied once on the tape. Wait 30 seconds then slide the extensions out. Apply the Bond Remover a second time on the natural hair where the tape was placed to remove any leftover adhesive.

Heat protectants. Although we always advise our Donna Bellas to apply a heat protectant to their extensions before using a heat tool, going overboard on the serum or spray can lead to slippage, limp hair, and fried ends. Heat protectants are meant to protect your hair from the damage of a heat tool. If you’re applying a wet product then using your straightener or wand immediately thereafter, it will definitely fry your hair because it’s still wet. The correct way to apply heat protectants is to follow the directions on the bottle and give your hair some time to absorb it and then style as usual with your styling tool. Applying too much heat protectant can lead to limp hair because too much product is weighing down the hair.

Glosses, serums, and moisturizers. Extensions always look refreshed when you add a shine serum or gloss. Because these are oil-based, they only need to be applied in small amounts. Adding too much of these products will for sure cause your extensions to slip out of their bonds. Always use any oil-based products from the midshaft down to keep your hair moisturized and intact.

Dry Shampoo. Some dry shampoos can leave little bitty white flakes behind, so it’s a trial and error thing when it comes to finding the right dry shampoo for you. But spraying dry shampoo at close distance to the hair will not only leave those annoying flakes behind, but will build up gunk quickly, too. Follow the dry shampoo’s directions; it usually says to spray a certain number of inches away from the scalp.

Shampoo. If you didn’t think there was such a thing as overwashing, there is. You hair extensions and natural hair will both dry out faster if you’re washing your hair everyday. As a rule for our Donna Bellas, you should only be washing your hair once or twice a week at most, using a dry shampoo in-between washes.

Always keep these rules in mind. If there is a product you’re confused about, please ask!


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Beauty News

04 / 03 / 2015
2015 Spring Hair Trends

2015 hair trend

One thing about fashion runways is that you can always get a glimpse of the trends to come. Spring 2015 is all about long, teased hair. So you know those bobs, long bobs, and pixies that everyone was chopping off their locks for? While they were fun, they’ve lived their moment and it’s now time to start growing them out. Thank goodness for hair extensions, right? Here are a few hair trends that were seen on the 2015 spring fashion runway.

Teased hair. If you’ve never tried teasing your hair don’t be intimidated to try it. Extra loose braids, loose buns, and really messy waves will be super popular this spring. Your hair extensions will love this trend because, as you know, hair extensions should always be loose and never too tight anyway.

Braids. You might as well start getting your practice in braiding because this trend isn’t going away anytime soon. From the fish tail, to the loose braid, to the bohemian braid, it’s the perfect hairstyle for work, for a girls night, or best of all, for bed! Try adding a deep part to switch it up a bit.

Low ponytails. Another favorite because it’s quick and low-maintenance on your hair extensions. Depending on where you’re wearing this style, try adding waves by wanding the hair before placing it in a ponytail, or even just wanding the hair once it’s already in the ponytail. Slicked-back deep or side parts are always the easiest ways to give it variety.

Air dried hair. Finally, a hairstyle that requires little to no work at all (and is the best style for your hair extensions). This is one that will definitely be your hair extensions’ best friend. No more blow-drying your hair. To get the look: sleek top and let your ends air dry. That’s it! You can also do this a reverse way; don’t feel like washing your hair? Dry shampoo to maintain the sleekness of your second or third day hair, and mist the ends with water and let them air dry. You can also try adding a small amount of mousse to give your ends more definition.

We’ve been preaching about these styles for a while and finally they’re a trend! What are your thoughts on these hairstyles? Let us know in the box below!

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Beauty News

03 / 26 / 2015
Ombre with Donna Bella Hair

ombre with db

After the high demand for ombre hair extensions, Donna Bella Hair is now offering ombre hair extensions in Kera-Link, I-Link, and Tape-Ins. If you think it’s just a trend, think again. Ombre has been in style since 2010 and maybe even a little before then. As the years go by, there are different variations of the trend such as the sombre, dip dye, and, as of recently, the balayage. Don’t expect ombre to dye down anytime soon—pun intended.

Low maintenance. The ombre trend is popular not only because of the cool color fade effect, but because it’s also low maintenance! Rather than coloring regrowth every time, the more regrowth, the better! It gives the hair more of a fade effect as it grows out, which means your client won’t need to come in as often to have her roots touched up or have her hair extensions removed and reinstalled with each touch up, keeping her hair extensions in better condition.

Less damage. Face it, even the most professional hair coloring systems still cause some damage to the hair. With ombre hair extensions, you can skip the coloring and have beautifully long, damage-free hair with the low maintenance. Not having to play catch-up with the regrowth is a major perk, right? Even if you have to lighten the ends of the natural hair to blend in with the ombre hair extensions, the ends will sustain a one-time dose of damage. You won’t ever need to touch them again.

Options. The first thing that comes to mind when it comes to ombre is blond. Don’t get the misconception that all ombre hair has to transition from dark to blonde. When it comes to ombre, you can transition from a dark chocolate brown tone to a light caramel color. If you’re feeling more creative you can go from dark to a burgundy color. How creative you want to get is up to you, and of course, your client. If you’re a pro at coloring, our ombre hair extensions can also be customized to match your client’s wants. Just make sure, as always, to do a strand test to see how the hair reacts to your color system. The Donna Bella Hair safe rule: always deposit, never lift, so make sure to get the extensions in a lighter color that you can add color to.

If you have a question about our new ombre hair extensions, leave them in the comments below.

To watch Master Educator Ruben Martinez at work with Donna Bella’s ombre hair extensions, click here.

 color 12600 keralinks done at Trinitiy Salon, New Jersey

Pictured above: color 12/600

Trinity Salon, New Jersey

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How do you mask lighter bond areas if you are darkening the base colour?

Biz Tip

03 / 19 / 2015
Clip-Ins: The Secret Money Maker

Clip Ins the secret money maker


In this market, you have to be competitive, constantly thinking of ways to be ahead of the game. One mistake you can make as a stylist is overlooking the method of Clip-Ins. Why? Because it’s the fastest growing method of hair extensions. A lot of women are finding they don’t have the time to sit in a chair for a full installation of extensions, or they don’t want the commitment that comes with the maintenance of Tape-Ins, Kera-Links, or I-Links. Clip-Ins will be the easiest money making method of hair extensions for you. Sure, there are a lot of hair extension companies that offer Clip-Ins, but there are very few stylists that offer Clip-In services. Here are some small and simple ways you can grow your income and clientele with this growing trend. Check them out!

Customize. While each set of Clip-Ins are made the same, each client isn’t the same. This is where you, as the stylist, come in. It’s hard for a client to find her exact match of hair; sometimes you can come really close, but not the same. Offer to order and custom color her Donna Bella hair extensions to her exact match. Before you offer this service, make sure you’ve played with color on our hair extensions. Some color formulas make our hair extensions react differently, so make sure you always do a test strand and follow our coloring rule: always deposit, never lift. A lot of stylists have clients who play with colors #600 and #1001 to deposit color, especially for an ombre custom color job.

Blend. A full set of Clip-Ins is made to be “one size fits all”, however, each one of our clients has a different texture of hair, head size, and some have more hair than others. Offer to install their Clips-Ins and customize them to fit them specifically by blending them in. Remind them to choose a method for putting the hair away in order, so that they know which row goes where when placing them back on their head. A custom blend is always necessary for any type of hair extension anyway right?

Special occasions. Bridals, quinceaneras, sweet sixteens, weddings, and any other special occasion share one common question: “How am I doing my hair?” This is probably the most popular Clip-In service because women want that one-night glam, but they also want to be able to go back to normal as soon as it’s over. If you’ve ever worked with our Human Hair Clip-Ins you know they are super easy to work with and can be styled any which way, even with heat.

Hopefully these will give you some more Clip-In ideas. And as always, we love to hear your questions and concerns, so drop them below!


Comment: 1

Today, most of womens are using hair extensions on special occasions such as event, merriage, party, etc. I think a full set of clip-Ins is made to be one size fits all. I have to say that hair clip in hair fastest growing method of hair extensions.

Biz Tip

03 / 13 / 2015
Donna Bella Hair Certification

db certification

By choosing Donna Bella Hair for your clients, you’ve taken a big step in the right direction. Not only do we work hard to bring you the best quality of hair at great prices, we’re also making sure to provide you with opportunities to grow as a stylist and advance in your profession. How so? Well, for starters, we offer online education to make you specifically Donna Bella Certified in all 3 extension methods, which then gives you the ability to add more services to your list and cater to a larger clientele. But if you thought that was as far as you could go, you thought wrong…

Becoming Donna Bella Certified also opens doors for opportunities to become part of the team as a Donna Bella educator. To become an educator, you must be certified in all three methods. As an educator you will travel around the country to provide the best hair installations for clients at hair shows, as well as the best service and classes, teaching others the tricks of the trade. By traveling with us, you’ll become well known in the industry and make a name for yourself in a competitive market. If this sounds like something you would like, get your application in by June 15th for Donna Bella’s National Stylist Search. What is the National Stylist Search? Click here to learn more.

If you’re not quite ready to become an educator just yet, certification still has its benefits for you. You can take advantage of the Donna Bella Stylist Directory which allows us to refer you to prospective clients; and trust us, we get tons of emails daily from clients asking for a stylist in their area to install their Donna Bella hair. Of course, there are also special discounts for you on Donna Bella hair products, and insider deals. Be the first to know when new products hit the shelves while taking advantage of your special price!

If you’re ready to take your skills to the next level, check out our online classes or our hands-on Pro Series tour with internationally known stylist Ruben Martinez. Ruben will definitely show you how to master the craft of hair extension installation with every trick in the book, including how to price your services. The Pro Series is designed to help you grow as a stylist so that you can earn more income and benefit from more loyal clients than ever before.

Are you ready to become Donna Bella Certified? Let us know if you have any questions or concerns to help you take the leap!


Comments: 2

Hi Marybeth,

Thanks for asking! All the information you need to sign up for our online classes, including cost, can be found here:
-Jane Knight

Ask Donna Bella

03 / 06 / 2015
Donna Bella Tape-In Hair Extensions: Q & A’s


Now that we are the end of our Tape-In blog series, we hope you’ve had most of your questions answered. We know it was a lot of information to take in so we’ve taken some of the questions you’ve emailed us with and dedicated this blog to that.

Q: My Tape-Ins are slipping. What causes that?

A: If your client is experiencing early slippage, it could either be the improper installation done by the stylist or the mismanagement by the client. Here are some things that could cause slippage:


  • Natural hair is not fully clarified before installation
  • Tape-ins are applied to an inappropriate distance from the head
  • Stylist gets oil or other substances on the adhesive before installation
  • Client conditions their scalp
  • Client leaves their hair damp for too long
  • Client brushes inappropriately or tugs at the tape in some other way
  • Client applies heat or styling product near the tape
  • Regular maintenance appointments aren’t getting done


Q: Can I wash tape-in hair like normal?

A: You can wash your tape-in extensions like you normally would your natural hair. You just have to be more careful by only using sulfate-free products, condition only from the midshaft down. Never get oil or cream near the adhesive bonds. Also, wash your hair less frequently. Two to three times a week at most and make sure your hair dries quickly afterwards. Do not sleep with wet hair.

Q: Why can’t I use a regular brush to brush my tape-ins?

A: Hair extensions need to be treated with the best care and the highest quality products. Brushes with stiff metal bristles pull out hair and make tangling worse. Our brush is different. Made from 100% boar hair with staggered bristles, it glides easily through hair extensions without damaging the bonds that hold them in. Using Donna Bella hair extension accessories guarantees that both original hair and the hair extensions are treated properly and last a long time. Our products are designed to work with Donna Bella hair so we recommend only using our products for the best results.

Q: How should I be brushing my tape-ins?

A: You should only brush you hair 1 or 2 times a day. Wet hair can be detangled with a wide tooth comb or your fingers. The correct brushing technique is to start from the ends and work your way up, pressing firmly on the adhesive so that the tape-ins don’t get tugged.

Q: Can you use heat to install the tape-in hair?

A: We strongly advise against using heat to install our Tape-In hair extensions. By applying heat, you can over-activate the adhesive, fry the hair, and compromise the bond. Our medical-grade adhesive is designed for room-temperature application. If you’d like, you can use a cold flatiron to apply pressure to the tape when you sandwich the two pieces together. Just make sure the flatiron isn’t plugged in or radiating any residual heat.

Q: When using replacement tape do you really have to make sure all the old tape is completely off before you place the new tapes back on?

A: ABSOLUTELY! All the old tape must be completely removed. In order for you to have a successful move-up appointment, the hair must be completely clarified and squeaky clean of any buildup including any old adhesive that may be lingering in the hair.

Q: Getting the oil out of the hair after using the bond remover can be challenging. Any suggestions?

A: The best way to remove oil from the hair is to use a clarifying shampoo once and then rewash the hair, adding a little bit of baking soda to remove any traces of old tape. Rewash again for a third time to remove any traces of baking soda. By the third wash, the tape-ins and natural hair should be completely clarified and ready to go!

If you don’t see your question, please feel free to call us anytime, it’s always better to talk to a representative anyway and we love to hear from you 888-424-7548. If you’d like to make a suggestion, drop it in the box below!


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BAD PICTURE gal with BLACK frames takes all the focus off the hair!!!!!
-jane james

Ask Donna Bella

02 / 26 / 2015
Donna Bella Tape-In Hair Extensions: The Removal

the removal

So now it’s been a good 4-6 weeks and your client is coming in for a move-up appointment for her Tape-Ins. While a move up can be really easy, it also takes a lot of time. Plan on spending about 2 ½ to 3 hours on a moveup appointment. Let your client know so that they will be prepared. This is where it gets tricky because a small error in the re-taping process made by the stylist can cause early slippage for the client. Remember, there are no short cuts to the process if you want the hold!

Tape-In Bond Remover. The clear oil-based remover is especially formulated to remove Donna Bella Tape-In extensions. It sometimes gets confused with the Keratin Bond Remover which is alcohol-based. To help you remember, clear is for tape, blue is for bond. Start by applying a good amount of Tape-In Bond Remover to the weft (do not saturate the whole head). Don’t be afraid to use too much remover. If the remover is left for too long it starts to disintegrate the tape and make it really gummy. Therefore, only do one weft at a time. Once the weft is out, apply a little more remover to the natural hair to remove any of the old adhesive that may still be lingering.

Styrofoam head. For an easier application, use a styrofoam head. As you remove the tape, place the old weft on a styrofoam head in the same location as where you removed it from your client’s head. Do this to save you time in trying to figure out where they go back. Many of our top stylists highly suggest you do this to save time.

Washing. This is the most important part of the move-up service since both the wefts and the natural hair should be 100% clarified. Wash the client’s hair once with a clarifying shampoo, then add a little baking soda to the clarifying shampoo for a second wash, but only where the extensions were placed. The baking soda will act as a safe abrasive to help break down the remover and stickiness.  Shampoo the hair again for the third time to remove any traces of baking soda. You may condition from the mid-shaft down (avoid the roots), but do not dry with any product.

Clarifying the wefts. Put a small amount of clarifying shampoo mixed with baking soda in a small dish and regular shampoo in another. Remove the wefts one section at a time from the styrofoam head, wash with the regular shampoo, rinse, and then place them back on the styrofoam. You can dry either with a dryer or place the head under a hooded dryer while you are working on your client.

Re-taping. Make sure that you don’t have any product or oil on your hands. When you peel the tape away from the card, only touch the very edge. Try to come in contact with the tape as little as possible. Make sure that you press it firmly to the extension weft. The extensions are not meant to have any of the old tape on them before they are re-taped. If done correctly, your client should only need to come in every 4-6 weeks.

Got a question? Let us know!


Comment: 1

I love the Styrofoam head idea!! It's those little tips and tricks that help us make providing an extension service easier. I have tried the oil remover vs. the alcohol remover and I must say that I much prefer the alcohol remover because its saved at least 2.5 hours of work on my part. Instead of clarifying all the extension hair AND the clients hair. I can pop the extensions right back in. Way more user friendly, and time is money.

Ask Donna Bella

02 / 20 / 2015
Donna Bella Tape-In Hair Extensions: The Aftercare

tape-ins the after care

You’re all done with the Tape-In hair extension installation and your client is ready to hit the town with her new look. Not so fast, there’s one more important step that you should always do before you let your client walk out the door— deliver the aftercare instructions. Even if your client is a long-time hair extensions wearer, remind them. You’ve just spent a good amount of your time and theirs completing the perfect hair extension job; the last thing you both want is early slippage. The following are the most important care instructions to go over:

Washing and conditioning. Donna Bella Hair extensions should always be washed and conditioned with sulfate-free products. Any products containing sulfates can dry up the hair extensions. Conditioner should be applied only at the midshaft through the ends. If any oils or conditioners are placed on the tape or scalp they will weigh down the extensions, just as they would your natural hair. The tape will also slip; after all, we do use an oil-based remover to remove tape-ins. The same rule goes for hair masks, leave-in conditioners, and any other moisturizing treatments.  Apply a hair mask at least once a month to help keep the hair moisturized and preserve its shine.

Brushing. Both natural hair and hair extensions are weakest when wet. So to avoid breakage, apply a detangler, leave-in conditioner, or oil to the hair before brushing. Always use a hair extension brush to avoid tugging on the tape. The proper way to brush is to start from the bottom, working your way up. If you start from top to bottom you will cause tangles and breakage, just like with your natural hair.  Also, remind your clients to pat dry their hair extensions when using a towel. Rubbing a towel back and forth can cause a matted mess because of so much friction. And whenever possible, blowdryers should be avoided, leaving the extensions to air dry. Constant heat will damage the hair faster.

Styling. Ponytails, buns, braids, or any up-do’s should be loose. Tight hair styles means there’s constant pulling at the tape, and guess what that does? Yup, you guessed it: it pulls the hair extension connection over time and your client will start having her hair extensions slipping in no time. Before bedtime, hair extensions should be styled as well. Placing hair extensions in a loose braid or ponytail and using a head wrap or headscarf will help protect the hair from tangles.

Heat. When heat is used to curl, straighten, or dry hair extensions, a heat protectant should always be used. The proper way to apply a heat protectant is to read the directions on the bottle. One tip we do want to give is this: never apply a heat protectant right before applying the heat tool. Always wait a minute or two for the hair to absorb the product. That way you’re not frying the hair due to the wetness of a fresh product application. If you overuse heat tools on your hair extensions, it could fry them, just as it would your natural hair. Less heat is always better.

Want to go the extra mile? Print these aftercare tips and give them to your client as a go-to reference. Have any aftercare questions as a stylist or client? Please ask! We always welcome your questions and concerns.


Comments: 2

Thanks a bunch for sharing this with all people you actually understand what you are speaking about! Bookmarked. Kindly additionally discuss with my site =). We could have a link change contract among us|
-Hoyt Mullican

Ask Donna Bella

02 / 13 / 2015
Donna Bella Hair Tape-In Hair Extensions: The Installation

tapeins the installation

While anyone can install Tape-Ins, we highly recommend that Tape-In hair extensions be installed solely by a trained and licensed salon professional. To avoid a bad hair extension experience and to protect your investment, do not attempt to do your own Tape-Ins. There are certain reasons why stylists go to school and get extensive training on techniques and products, especially when it comes to blending.

Hair types. There are ten wefts that come in each Donna Bella Tape-In pack. On a client that has average length, thickness, layering, and texture, you will be using 4-6 packs of hair. If the client has shorter hair or thicker hair, you will be using 6 to 8 packs. And if your client has extremely thin or fine hair, plan on using 3 to 5 packs of hair. Less packs of hair may be used, but only if your client is wanting to add more weight or thickness to their hair without increasing length. Also, if your client is used to wearing their hair up, you need to place the wefts where they can be hidden easily for updo hairstyles. This is a question you should ask before starting the installation process so that, if you need to angle some of the wefts, you may do so.

Prepping the hair. When your client comes in for the initial installation, they should come with clean and clarified hair. That means no conditioners should be applied after shampooing when washing! Clarified hair means you’re stripping the hair of any moisture, including the oils the scalp produces. The best way to get clarified hair is to use a clarifying shampoo that doesn’t contain moisturizers and then let the hair air dry. The hair may be blow dried, just make sure that no heat protectant, gloss, or anything has been placed on the hair.

During the installation. Try to come in contact with the tape as little as possible or not at all. By placing your fingers on the tape, you’re transferring the oils from your finger onto the tape, which will cause them to slip. Do not take the backing off of the tape and stick it on your finger while sectioning hair. Simply section the fair first and then use your nail to lift the backing from the tape, keeping your fingers away from the tape as you peel it, and place the weft onto the sectioned hair. When you seal the weft, make sure there are no air bubbles. By aligning the top and bottom tape correctly you will avoid this problem. Make sure you’re placing the correct amount of hair between the wefts and tape. Placing too much hair into the weft will definitely cause early slippage.

Tape-Ins are meant to last 6 to 8 weeks before they need to be moved up, depending on the rate of your client’s hair growth. They may be reused up to 3 times a year. Have an installation question? You know what to do. Drop it in the comment box below; we’re always happy to help our Donna Bellas!


Comment: 1

I enjoy looking through a post that can make people think. Also, thank you for allowing me to comment!|
-Sonny Petula