Then came a new type of hair addition – Extensions. At first, extensions were worn only by the very wealthy or celebrities who could afford the then exorbitant cost of laborious all day application. Goths wore frankly fake clip in dreads. Others followed when they saw what was possible when hair extensions were applied in a glamorous way. In particular black women used hair extensions to improve upon hair texture that some found difficult to tame. It became common to see pop singers sport a wide range of looks that centred around hair extensions.One of the most famous wearers of human hair extensions in Great Britain is Victoria Beckham who must have had dozens of hairstyles based around her extensions. One day her hair is short – the next day it is long, one day black the next day striped, the next blonde. Then a few weeks later it’s a different different hair colour and yet another length again.
In the UK it is Mrs.Beckham and her husband (who has also worn hair extensions) more than anyone else, who put hair extensions at the forefront of the public’s attention. Although both are in the press much less now, it was Victoria Beckham’s constant presence in female oriented magazines long after her Spice Girls fame as Posh Spice, that enabled onlookers to see the true potential of hair extensions.
People began to realize that if Victoria Beckham could create a chameleon like personality, with the very same treatment they could also change their image. Makeover shows where extensions are applied, cut and shaped often show such transformations. The message began to sink in among ordinary people. Extensions are for everyone not just Goths who wear pink, white, purple or black dreads, but also those who want to appear über glamorous.
Another well known wearer of hair extensions is Jordan who famously wore braided extensions on a reality TV show on an island and managed to maintain a certain appearance and grooming due to the effect plaiting of the hair extensions.
Now ordinary people certainly consider hair extensions for special events such as weddings, Christmas and holidays. Some people may even consider extensions for cosmetic/medical reasons as I did. Or you might simply like to treat yourself to some as a birthday, Valentine’s Day or Christmas gift. Hair extensions can also be ideal as fancy dress addition to create a totally different image.
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