Category Archives: Featured Products

How to Invest Your Tax Return

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Tax season is just about over. That means that most of us can breathe a sigh of relief, put away our tax documents, and daydream about how to spend our newly-received tax return. But if you’re anything like us—that is, extension-obsessed—you won’t have to think about it for too long. Between the Remy Care™ line, Ready-to-Wear line, Flat-Tip method, and brand-new tools, there are lots of investments to be made in the hair extension arena! And now, for a couple more days, we have our special Annual Tax Sale, which features 5% off all Tape-In hair extensions. If you’re not onboard already, here are some of the reasons why you’ll want to invest in hair extensions this season.

Convenience
Our products are designed to make your job as a stylist easier and more efficient. Shave time off of your installations with the Quick Pick Hair Parter, Strand Organizer, and our method-specific tools, and cut down your re-installation time with the Styrofoam Mannequin Head. Utilize our quickest installation method—Tape-In—to achieve a full-head installation in under an hour. Then help your client maintain their hair to perfection with our line of intuitive and extension-safe aftercare products (no need to verify the label contents of every item anymore). We’re on a mission to streamline every facet of the hair extension process, so investing in our products means unparalleled and ongoing convenience in your salon!

Reputation
Being up-to-date on all of the latest extension techniques and equipped with the newest hair extension methods and devices will make you a stand-out in the hair extension space. A well-stocked hair extension closet and well-maintained hair extension tools will indicate that you are a professional who is prepared for any extension job that comes your way. Investing in Donna Bella’s products and services equates to more human and manufactured capital in your salon, and more trust/respect from your clients and recognition from your peers. A good reputation is vital for a sustainable business. This is not something on which you should ever compromise!

Return on Investment
Ultimately, Donna Bella tools and services enable you to generate more income in your salon, and to do so evermore quickly and easily. Well-made tools that last through many years of installations cost relatively little per use (a Classic Hair Extension Tool that you use for 1,300 installations costs less than 2 cents per use), but help to generate significantly more revenue (the average hair extension installation generates between $500 and $1000). Tools that help to cut down on installation time allow you to earn more per hour, and to fit more installations into your schedule. And our top-notch hair extensions keep your clients coming back for move-up after move-up, so you can earn reliably and continuously throughout.

Ready to get started? Take advantage of the Annual Tax Sale by adding Donna Bella Tape-In extensions to your shopping cart, then using the code TAX5 at checkout. Tape-In hair extensions come in 12”, 14”, 16”, 18”, and 22” lengths, and over 50 colors.

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The Only Color Products for Your Extensions

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When coloring your hair extensions, you may notice that instructions always call for demi or semi-permanent hair color (sometimes called “direct dyes”). Here’s why: permanent hair color literally dehydrates the hair cuticle, lifting its natural color so it can accept new pigment. These color jobs must always be used in conjunction with a strict hydration regimen and treatment schedule as anyone who’s ever bleached their hair can tell you: it can make your hair feel like straw! Using any color that lifts—be it a peroxide or bleach—on hair extensions will actually damage them and render them unusable. Because permanent color puts such a strain on the hair, demi or semi-permanent hair color is preferred for coloring extensions because they will pull off the same coloring effect without putting your hair, extensions, or scalp through the harsh treatment of permanent color.

What is Demi or Semi-Permanent Color?
Demi and semi-permanent hair color contain no ammonia and only deposits color onto the hair. Essentially, since these products do not lift the hair cuticle when adding color, the hair’s existing color stays underneath the new color. Semi and demi-permanent colors are mixed with low-volume developers, which help open up the cuticle so it can absorb the new color, and last for multiple shampoos: demi-permanent hair color washes out in up to 24 shampoos, with semi-permanent hair color lasting anywhere from 4 to 12 shampoos, depending on the amount used. These products are often used to blend gray, enhance natural color, refresh existing color, tone highlights, or for corrective work.

One distinct benefit of using demi and semi-permanent colors is that they can be applied to the extensions (after the strand test and other preliminary coloring tasks) straight from the bottle without having to be mixed with hydrogen peroxide and other chemicals. Since they perform without these strong chemicals and additives, they make the overall coloring experience much more pleasant for everyone involved as odors, the risk of chemical burns, and the sensory harshness of ammonia and peroxide are completely avoided!

It’s important to remember that Donna Bella Hair Extensions are real Human Remy hair and, as such, should be treated like your own natural hair. Proper maintenance, upkeep, and overall preparation are essential for keeping hair extensions looking their best. In that regard, using color products that will help maintain the hair without stripping it of natural oils and colors will go a long way in creating an ideal color effect that lasts. You can color your hair extensions! Just follow our advice, stay within 2 shades, and always deposit color instead of lifting. Whether adding fashionable colors or working to bring out existing highlights, demi and semi-permanent color applied to Donna Bella Hair Extensions will help you get the long, colorful hair you long for!

Visit the Color Takeover Portal for more coloring tips and tricks!

 

All the Tools You Need For a Successful Color Job

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No matter how much experience, zeal, and creative whimsy they possess, a stylist can really only be as good as the tools they have at their disposal. Whether it’s a routine change-up, installing a full head of extensions, or a custom coloring for a full-on transformation, here’s our list of the top shelf tools you need for a successful color job.

Semi or Demi-Permanent Colors
For coloring extensions, we encourage the use of semi or demi-permanent colors. These products deposit color onto the hair rather than lifting it (which actually dehydrates the cuticle) for a gentler coloring experience. Plus, since they’re semi and demi-permanent, they put far less strain and chemical stress on the hair than permanent colors would. For fashion colors, specifically, we’ve found that Joico Color Intensity works incredibly well for coloring hair extensions!

Donna Bella #60 Extensions
Although all our Remy shades can be professionally colored, bright, bold fashion colors such as rainbow or pastel hair require a blank canvas for the full effect. In these cases, we recommend our palest, most neutral blonde shade: #60. It’s available in all four professional installation methods and will take on fashion colors vibrantly.

Olaplex Lightener
Olaplex, labeled as a “bond multiplier,” helps reconnect broken disulfide sulfur bonds in the hair. By applying it to a lightener or hair color, your client’s hair will be kept strong during and after the coloring process, essential for keeping colors looking their best. It’s free of the silicones and oils presents in many other products and helps maintain hair’s natural strength and resilience after being treated. Note that in all our color formulas contained on the Donna Bella Color Takeover Portal, we include Olaplex lightener. Clients can also use Olaplex as a weekly treatment for their hair.

A Quality Brush
Applying color to hair or extensions requires a quality brush that will distribute the color evenly. We strongly recommend the Famar brush because the bristles are extremely soft and reduce strain on the wrist and joints—especially handy when you’re coloring multiple extensions at once. Key points to look for when selecting a brush are how well it will distribute color, and the softness of the bristles. Softer bristles will probably distribute better and are less likely to damage the extensions in the process.

Re-hydrating/Moisturizing Shampoo
Encourage clients to keep their hair plenty hydrated after coloring. A hydrating shampoo and even a mask treatment will go far in extending their custom-colored look. All hair types feature different levels of oiliness, and so different clients will require different maintenance regimens. The important thing is that they’re regularly hydrating their hair long after they leave the chair.

Bowl, Gloves, Paper Towels/Coverings
Maybe these seem like a given, but a color job always requires a place to do it, somewhere to mix the ingredients and, of course, appropriate cover for your hands and the furniture around you. Always make sure you’ve got these basic elements at your disposal to ensure clean and streamlined coloring in the salon.

Having the appropriate tools available, as well as a clean and functional workspace, is essential in making your color creation process smooth and hassle-free. Check out our Donna Bella Color Takeover Portal for more tips and tricks!

 

KeraExtend™ vs. Cream Cleanse™ – Which Do I Choose?

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If you’ve been following our new Remy Care™ line, you may have noticed that we offer two distinct sets of extension-safe shampoos and conditioners. Dubbed the KeraExtend™ and Cream Cleanse™ sets, these products promise to cleanse and condition your hair and your hair extensions without causing damage or slippage in the process. But there are some notable differences between the two, including different recommended usages. So which shampoo and conditioner pair should you choose for your shower?

KeraExtend™
We recommend the KeraExtend™ Shampoo and Conditioner set for regular use. These products cleanse the hair without stripping it of nutrients, then condition and fortify strands with keratin and 11 botanical extracts. The result is shiny, healthy hair and hair extensions that are easy to maintain.

Cream Cleanse™
Cream Cleanse™ products should be used occasionally for clarifying purposes. This shampoo’s formula is more powerful because it’s designed to remove build-up before installation or move-ups, though still gentle enough to preserve scalp health. Cream Cleanse™ Conditioner reintroduces moisture to the hair via botanical extracts, and can be used to make clarified hair more manageable prior to installation (though it should only be used from mid-shaft to ends on this occasion).

In short, you should use KeraExtend™ for your regular showering regimen, and Cream Cleanse™ for monthly or bi-monthly clarifying, only. If your hair is particularly oily, you may benefit from more frequent Cream Cleanse™ use, though you should supplement the process with other moisturizing Remy Care™ products, like the KeraExtend™ Mask or Serum. But when in doubt, consult your stylist!

For more information about our Remy Care™ line, check out this video. And, as always, if you have questions or comments, leave them in the space below!

 

Winter Care for Thirsty Hair

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It’s finally December! That means our holiday decorations are coming out, as well as our winter hair care essentials. This year, we’ve revamped our regimen to include some of our lovely, hydrating, sulfate-free Remy Care™ products—and we have to say, our hair has never looked better, despite the weather! Here’s what we’re using, and how:

KeraExtend™ Mask
Masks are the holy grail of winter hair care, as they provide much needed moisture to dried-out locks. But our KeraExtend™ Mask goes a step further. In addition to its hydrating properties, the KeraExtend™ Mask restores elasticity to the hair with plenty of infused keratin proteins, so your hair will be both smooth and bouncy!

To use: After rinsing Donna Bella KeraExtend™ Shampoo from hair, squeeze all excess moisture using towel, then comb liberal amount of KeraExtend™ Mask through hair evenly, focusing on mid-shaft to ends. Gather hair in shower cap or hair claw and leave in for up to 5 minutes. Next, rinse hair thoroughly and style as usual, applying KeraExtend™ Serum if desired.

KeraExtend™ Serum
Like the KeraExtend™ Mask, our KeraExtend™ Serum is formulated with keratin proteins. In the serum, however, these proteins combine with the other ingredients to soften and add shine to the hair. The effect is almost instantaneous, as the serum coats the strand and seals the cuticle for a beautiful, glossy look in seconds!

To use: Apply KeraExtend™ Serum onto slightly damp hair with fingers. Do not apply product onto hair extension bonds or wefts. Spread the Serum onto the bottom half of your hair extensions and work your way downwards, concentrating on tips. Style as usual. Note: can be applied to dry hair in smaller amounts.

Argan Oil
Correct that straw-like, brittle texture that comes along with winter using a pump of Donna Bella’s Argan Oil. This antioxidant-rich oil is a quick-fix for parched hair, adding nutrients and a silky sheen that’ll keep extensions looking dewy throughout the holidays.

To use: Beginning with a small pump, apply evenly to bottom half of extensions, adding more to ends if desired. Do not apply oil to hair extension wefts or bonds. Apply only from mid-length to ends.

 

As with all of our Remy Care™ products, these moisture-packed favorites are sulfate-free, paraben-free, and color-safe, so you can use them on your own hair and hair extensions without issue. Want to get your hands on some of these products? Let us know what you think of the results by submitting a review to our review page. Or wrap them up as a present; Remy Care™ products make great gifts, too!

 

Who is Flat-Tip Best For?

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Sometimes choosing an extension method can be easy—you’re already familiar with the methods, you’ve seen the products, and you know what you want in terms of look and feel. But sometimes it’s not so straightforward. When it comes to new clients—or new hair extension methods, like Flat-Tip—experience and expertise may be lacking, leaving you a bit unsure as to which to choose. That’s where we come in. We’ve shared tons of materials, insights, and tips about each of our extension methods on our Online Education site, YouTube channel, and this blog, because we want every client to be matched with the method that best suits their needs. Today, we’re going to flesh out these resources with some additional information about Flat-Tip, answering once and for all the question, “who is Flat-Tip best for?”

As we’ve mentioned in past blogs and videos, Flat-Tip is a hybrid method that combines the best aspects of our Tape-In and I-Link methods into a single extension. It features the strand-by-strand, beaded installation of I-Link (and amazing 360 degree movement), and the flat-shaped, weft-style comfort and coverage of Tape-In. As such, clients who love I-Link or Tape-In will likely love Flat-Tip, too—and clients who are stuck between I-Link and Tape-In will find comfort in Flat-Tip’s all-encompassing appeal.

Kera-Link clients, who tend to favor the sturdy and stealthy hold of fusion bonds, are the only ones who may not drool over Flat-Tip’s promise—at least initially. However, these clients may benefit from periodic transitions between Kera-Link and Flat-Tip, as Flat-Tip’s non-invasive installation will allow their heat-treated hair to rest.

In general, we recommend Flat-Tip extensions for the following kinds of clients:
– Newer, speculative hair extension clients who have already tried out the Ready-to-Wear line
– Cautious clients who appreciate a forgiving extension method
– Mindful clients who are vigilant about their hair health
– Clients who wish to avoid glues, tape, and heat
– Casual clients who prioritize comfort above all else
– Clients who want a flexible, versatile extension method
– I-Link or Tape-In clients who are looking for a change
– Indecisive clients

Based on that list, Flat-Tip is great for just about anyone! Always remember to hold a thorough consultation session with your client before scheduling the installation, outlining the benefits of each method and seeking their input. When possible, show your client the extensions themselves, or direct them to this blog and our other resources! We’re always here to help.

Have comments or questions? Leave them in the space below and we’ll get back to you soon.

 

Are You Ready for Black Friday? (Full Details Inside!)

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Black Friday is only THREE days away, and we know that you’re itching to take advantage of all the deals. So what can you expect from Donna Bella this weekend? Read on to find out…

November 25 (Black Friday)
9 am – 1 pm EST | 4-Hour Special

Doorbuster prizes
Our earliest shoppers will walk away with more than just what’s in their shopping cart…
– First shopper to complete a purchase wins $1000 worth of Tape-In extensions and accessories, plus the following prizes
– First 3 shoppers win an Ultimate Sono Hair Deluxe Package, which includes 20” Premium Clip-In Hair Extensions in any shade, 1 set of Sono Bangs, 1 Sono Hanger, 1 Sono Sleeve, 1 Sono Brush, and 1 set of Sono Clips
– First 10 shoppers win a Remy Care Kit
– First 20 shoppers win a Hair Extension Brush and a Quick Pick Hair Parter

Double the Hair Cash
We’re giving out FREE Hair Cash to customers who spend over $100 on their orders, throughout the whole weekend. But order in the first 4 hours to get twice the amount of Hair Cash back!
– Spend $100 – Get $20 Hair Cash
– Spend $150 – Get $50 Hair Cash
– Spend $250 – Get $100 Hair Cash
– Spend $500 – Get $250 Hair Cash

30% off ALL Tape-In hair and accessories
This one speaks for itself. Hurry to Donna Bella on Black Friday morning to indulge in this unprecedented sale!

3 pm – 4 pm EST | Happy Hour Sale

60-60-60 Event
Take 60% off all extensions in color #60 (including ombres), for 60 minutes only!

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November 25 – November 28 (Whole weekend)*
The following sales and deals will be going on all weekend long:

Hair Cash**
– Spend $100 – Get $10 Hair Cash
– Spend $150 – Get $25 Hair Cash
– Spend $250 – Get $50 Hair Cash
– Spend $500 – Get $125 Hair Cash

10% off Remy Care
15% off ALL hair
20% off tools and Pro Series
50% off kits and Online Education
95% off clearance
Free shipping over $99

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November 28 (Cyber Monday)
Starting 9 am EST

Spin the Wheel
The wheel is back for another Cyber Monday full of random deals and discounts! Spin the wheel with each purchase to see what you’ll get!

Mobile Doorbuster prizes
Mobile shoppers will get their own doorbuster event, complete with the following prizes for the first people to cross the checkout line…
– First mobile shopper to make a purchase wins a $500 Donna Bella shopping spree
– First 3 mobile shoppers to make a purchase win 18” Sono Hair Extensions (up to 155g)
– First 10 mobile shoppers to make a purchase win a Hair Travel Kit

50% off Ready-to-Wear extensions
50% off Remy Care
50% off new tools
30% off ombre colors

Lots of social media contests!
Head over to Donna Bella’s Facebook, Twitter, and Instagram pages for special contests, challenges, and prizes!

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It’s going to be a fun, fun time! Be sure that you’re ready for it by following the preparation tips in our last blog post. In the meantime, if you have any questions or concerns, leave them down below and we’ll get back to you as soon as we can!

 

*Terms & Conditions: Prices valid from November 25, 2016 at 9 A.M. EST through November 28, 2016 at 11:59 P.M. EST. May not be applied with any other coupon or offer. Additional discounts will be automatically applied at checkout. Free shipping applies for orders which total more than $99 before taxes and shipping; free shipping only available in contiguous U.S. areas. All clearance sales are final. Larger discounts offered per product supersede smaller discounts. Offers valid while supplies last. Sale prices cannot be applied to previous orders. Promo codes and gift cards obtained before the event are not valid for use during the event.

**Hair Cash: Hair Cash awarded during this event can be used beginning December 1, 2016. Donna Bella 2016 Hair Cash expires December 1, 2018, and can only be acquired through purchases made during the Black Friday 4-Day Sales Event. Hair Cash will be distributed by email shortly after the promotional period ends. Limit one Hair Cash coupon per transaction. Hair Cash issued for promotional purposes only. Not valid for cash or cash equivalent. Void where prohibited by law. Canceled or returned eligible purchases may void Hair Cash. Hair Cash can only be redeemed with purchase made online. Cannot be combined with other offers or discounts, including Donna Bella employee discount. Not responsible for lost or stolen coupons.

 

How Does Flat-Tip Feel?

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Donna Bella’s new Flat-Tip extensions are exceptionally easy-to-use, pairing the best of I-Link and Tape-In installations for a tailored hair extension experience. But how do they feel, exactly, when they’re installed in someone’s hair? Do they feel different? We asked some early adopters for their opinions, and here are the trends we found in their responses:

Comfortable
Flat-Tip extensions are supremely comfortable, even to the point where users forget that they were wearing hair extensions at all. This is because Flat-Tip extensions move easily within the hair and rest flat against the head, making for 24/7 comfort and a natural feel.

Adaptable
The dual nature of Flat-Tip means that these extensions function as both strands and wefts, and are able to adapt seamlessly to any situation. When you’re moving, the hair behaves like a strand, moving fluidly and beautifully with you. When you’re sitting still or lying down, the hair behaves like a weft, laying totally flat and smooth.

Natural
With all their comfort and adaptability, we think it’s safe to say that Flat-Tip extensions behave the same way as your natural hair. They move like your hair, lay like your hair, and—most importantly—they feel like your hair. No wonder our respondents said they forgot they were wearing extensions! Until you look in the mirror and see all that fabulous hair!

Learn more about Flat-Tip by watching this introduction video, then head over to our website to try them out for yourself! They’re available right now, and we’d love to hear what you have to say about them!

 

What Do You Get When You Cross Tape-In and I-Link?

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We’ve got a brand new professional extension method here at Donna Bella, and it’s something of a hybrid. Get to know our brand new Flat-Tip Extensions: half Tape-In, half I-Link.

Flat-Tip extensions feature…

I-Link’s strand-by-strand application
Like I-Link, Flat-Tip is installed in a series of single strands that are held to the natural hair with crimped beads. This means that Flat-Tip maintains the same 360 degree movement that you know and love from I-Link extensions.

Tape-In’s wider surface area
Unlike I-Link, though, the Flat-Tip strand fans out to a weft shape that resembles our Tape-In extensions, making it blend beautifully and effortlessly into your own hair (minus the messy tape!). This allows the Flat-Tip extension to cover a wider surface area than its I-Link counterpart. Plus, Flat-Tip extensions naturally lay flat against the hair for unmatched comfort!

The best of both worlds
As both a strand and a weft, Flat-Tip capitalizes on the best of I-Link and Tape-In extensions while leaving behind their limitations. You won’t need to worry about stringy spacing in your extension application, restricted Tape-In movement, or messy bond removers when it’s time for a move-up appointment. All you need to worry about is taking the perfect “After” shot—and be sure to share it with us when you do!

 

Simple Ways to Improve Your Tape-In Move-Ups

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We’ve got our eyes on you, Tape-In. In the last few weeks, Donna Bella has introduced a number of products designed to streamline the Tape-In move-up process, leaving stylists with more time and less mess on their hands than ever before. Get acquainted with a few of our new offerings, and get ready to simplify your move-ups!

Styrofoam Mannequin Head and T-Pins
When taking out hair extensions, it’s very easy to lose track of where they’re meant to go back on the head, thereby ruining your beautiful blending job for re-install. These products are designed to fix that. Now, as you’re removing your Tape-In wefts, you can simply pin them to the corresponding area of the Styrofoam Mannequin Head. Easy-peasy, and no extra blending required!
Check out this video demonstrating this time-saving method!

Cream Cleanse™ Shampoo and Conditioner
Part of our new Remy Care™ line, the Cream Cleanse™ Shampoo and Conditioner are the perfect hair care combo for cleaning tape residue and Tape-In Bond Remover from hair before re-installing those Tape-In extensions. Both of these products contain clarifying agents, meaning they deeply and effectively cleanse hair so that no dirt or grime is left behind, but they’re also color-safe, paraben-free and sulfate-free, yet gentle enough to preserve shine and scalp health. Your tape will stick more easily and durably to clarified hair, so we recommend this combo for both the client’s hair and the extension wefts themselves. Just be sure to use the Cream Cleanse™ Conditioner from the mid-shaft to ends, only! That way you’ll keep the root area bare and the ends soft and manageable at the same time.

Have you gotten your hands on these new products yet? If so, let us know how you like them! You can leave a review from the product page itself, or read up on existing reviews right here.